What is Video SEO?
Focus on targeting wide, but not too wide, keywords. For instance, without trying to rank for “fitness” as that was very broad, I targeted phrases like “10-minute home workout for beginners.” Moreover, such specific long-tail keywords gave me a little edge and allowed my videos to make their way into the YouTube video results a little easier. Video Title and Description Optimization However, after having the right keywords, I naturally embed them in the title and description of my videos. Though this may sound too simple, this is one of the most powerful means of Video SEO strategies. First, I prepared an attention-grabbing and keyword-rich title, adding a few variations of the primary keyword within the video description. More importantly, though, I structured the description to be more natural and pleasing to sound better and not a home for keyword stuffing. Hence, this is where relevance and ranking improvements c